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TwitterThere’s the old line, “if you can’t be sincere, fake it.” Pretty please don’t. Customers can tell. I recently went to a Shoppers Drug Mart to buy some stationary. Once at the till, the cashier did all the usual things wrong: no eye contact, no smile, lack of interest. I was going to chalk it [...]
Archive for August, 2010
Getting Engaged Episode 3: The Importance of Being Human
August 29th, 2010 
Russel It’s week 3 and episode 3 for Getting Engaged. I have to say I’ve had to tell at least a few of my friends that it has nothing to do with matrimony. You make like it but you didn’t put a ring on it. (I am so old) No wedding, sorry. We’re focusing on engagement, [...]
Posted in Follow Ups 
Tags: Arts, b2b, b2c, Comedy, drama, Fan Pages, Friends, h2h, Human, Programs, Sitcoms, Television 
No Comments »Calling for the Death of B2C & B2B
August 26th, 2010 Russel Who are you selling to? Business to Business or Business to Customer are marketing terms to describe a company’s target market. Are they trying to get the attention of another organization or the interest of customers? I propose you do neither. Try H2H instead. Human to Human. When marketing your company, you’re speaking to another [...]
Posted in My Tips Tags: b2b, b2c, branding, Business, Business Services, connecting, Consulting, customer, engagement, Human, Marketing, Marketing and Advertising, service, Strategic, Target market No Comments »The Brick: Given Space to Breathe…and to Buy
August 24th, 2010 Russel It’s that time again…moving. Hate, don’t enjoy it, not my thing. But as better opportunities come up, so do new places to live. Friends of mine bought a beautiful character home and offered their main floor as a new residency. Sadly, their home is a hell of a lot nicer than my furniture so I [...]
Posted in My Reviews Tags: Brick, Business, Business and Economy, Canada, Consumer Goods and Services, Furniture, Home and Garden, hover, pushy, service, Shopping, space 1 Comment »Getting Engaged Episode 2: Are You “Using” Social Media?
August 23rd, 2010 Russel We’re at it again: fighting off technological issues, the need to talk with hands and speaking up. Episode 2 of Getting Engaged asks the question: Are you “using” social media? We look at an example of a Victoria restaurant that doesn’t quite understand that to get the best use from social media, you have to [...]
Posted in Follow Ups Tags: Arts, Business, Media, Social media, Social network, Social Sciences, United States, Watchdogs No Comments »Lights! Camera! WTF! – Guest Post from Jason Whyte
August 20th, 2010 Russel Jason Whyte, local film critic, asked me if he could submit a guest blog on his experience at the Roxy Classic Theatre in Victoria, B.C. After hearing his story, I had to give him the space. Enjoy the read. I ventured down to the Roxy Classic Theatre on Sunday night to see a double bill of RAMONA [...]
Posted in Guest Reviews Tags: Arts, audience, British Columbia, Facebook, Film, independant, Movie theater, Movies, projector, Roxy Theatre, Theaters, Theatre, Twitter, Victoria 7 Comments »Getting Engaged! – Online, in Life and at Work
August 18th, 2010 Russel The introductory episode of Getting Engaged – Online, in Life and at Work with Yukari Peerless and me, a weekly look at building relationships online and off. The topics will include: pet peeves, new technologies, social media, customer relations (of course) and may include a few guests. We’re just starting but we’re really excited about discussing [...]
Your Lips Say NO But Your Sign Says YES
August 17th, 2010 Russel If I want into your store/restaurant, and the sign says you close at 10pm…you should close at 10pm. Not 9:55. Not 9:30. TEN! I understand if you’re perhaps a little slow in that last hour or you have amazing plans that night you want to get to but you’ve made a commitment to a time. [...]
Posted in My Pet Peeves Tags: availability, branding, Business, Complaint, Food, hours, liar, pet peeve, Restaurant, Time Recording and Management, Waiting staff, Windows 3 Comments »The UpSOLD!: 2 Burley Men Moving, Hauling and Impressing
August 14th, 2010 Russel The latest UpSOLD! customer service kudos comes from @aliatulloch Having moved numerous times over the last few years (one of the joys of being a student), to say that I wasn’t looking forward to my most recent move would have been an understatement. Ordinarily, I’d rope kindhearted friends and family into helping with transportation, but [...]
The Line On Customer Service – Guest Post from Mike Vardy
August 12th, 2010 Russel Below is from Mike Vardy (reposted with permission) from his Eventualism website, the productivity alternative. It’s a sarcastic look at how to handle the dreaded “line up” at the customer service counter. A fun blog worth a repost. There is no better way to be Effing The Dog while shopping than to wait in some [...]
Posted in Guest Reviews, My Tips Tags: Associations, Business, Company, Consulting, Customer satisfaction, customer service, Education and Training, Website 3 Comments »