Shopping during holiday season isn’t the most enjoyable way to spend your time. And that’s really what you’re spending the most of: your time. Time finding parking. Time navigating the crowds. Time standing in line. Mind-numbing time. (I’m a big shopper, can you tell?) What I don’t understand is why more businesses don’t take advantage [...]
Archive for the ‘My Tips’ Category
Give the Gift of Personality
December 30th, 2010
Russel A bank is a bank is a bank. Usual scenario: you stand in an assembly line, moving slowly forward, inch by inch, to speak to a teller. That was me making it sound exciting. Truthfully, we never expect much other that to get what we need so we can move on to the other chores [...]
Night of the Living Dead Upsell
December 7th, 2010
Russel I’ve noticed a disturbing trend recently. It’s upsetting, uncomfortable and down right uncalled for. Yes, that’s right – the awkward upsell. Recently, at both London Drugs and the Great Canadian Superstore, I was put in an uncomfortable position. Let’s look at the London Drugs scenario… I’m behind a lady who is asked by the cashier [...]
Top 5 Secrets to Great, Amazing, Stupendous Customer Service
November 23rd, 2010
Russel Number #1: You have to care. Numbers #2 to 5: Repeat #1. You have to care about your job, about the customer, about your paycheque. As an employee, it doesn’t matter if you aren’t fulfilling some career goal, it matters if you actually care about how you spend your time and how you affect others. As [...]
Duck, Duck, Goose isn’t Good Customer Service
November 16th, 2010
Russel I met my friend Todd at one of the local pubs, Irish Times, just a few nights ago. I hadn’t been inside in months, not for any negative reason, there is just a lot of different places to eat in town. The night went really well. Our server (Alicia? Alisha? Something with an “A”) did [...]
Sell Your Passion, Not Your Product
October 18th, 2010
Russel David Meerman Scott said it best, “No one cares about your product except you.” But dammit it’s super awesomeness in a can! Sure, sure…. I recommend not selling your product…sell yourself and why you love what you do. That kind of passion is infectious, inspiring and could instigate a relationship. And a relationship is key [...]
What Do You Cost? The Price of Customer Loyalty
October 10th, 2010
Russel Visited GardenWorks recently, a greenhouse and pottery store, to find a couple of pots. Yes, I’m very greenthumby. I must have walked around the store for 15 minutes trying to decide which pot worked best for me. Question #1: Guess what didn’t happen in that 15 minutes? Not a single acknowledgement from staff. No “Hi, [...]
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