This past Fall, my girlfriend and I took to the road for a trip to Disneyland. She’d never been (insert gasp) and I hadn’t been as an adult. Let the frivolity commence. One of our stops really made me stop and think about how tips have now become expected. While at Storytellers Café, a part [...]
Posts Tagged ‘engagement’
Black Swan to White Swan pt. 1 – Guest Post from Adrian Charlie
January 9th, 2011
Russel Adrian Charlie recently had a pretty interesting customer service experience at a local bar. I read as he tweeted a few comments while it happened and, as the “are you kidding me” moments ramped up, I had to ask him to provide a guest blog. How many strikes can you count? A few nights ago [...]
OK, You Have Me. Now What Are You Going to Do With Me?
January 4th, 2011
Russel Shopping during holiday season isn’t the most enjoyable way to spend your time. And that’s really what you’re spending the most of: your time. Time finding parking. Time navigating the crowds. Time standing in line. Mind-numbing time. (I’m a big shopper, can you tell?) What I don’t understand is why more businesses don’t take advantage [...]
Give the Gift of Personality
December 30th, 2010
Russel A bank is a bank is a bank. Usual scenario: you stand in an assembly line, moving slowly forward, inch by inch, to speak to a teller. That was me making it sound exciting. Truthfully, we never expect much other that to get what we need so we can move on to the other chores [...]
Calling for the Death of B2C & B2B
August 26th, 2010
Russel Who are you selling to? Business to Business or Business to Customer are marketing terms to describe a company’s target market. Are they trying to get the attention of another organization or the interest of customers? I propose you do neither. Try H2H instead. Human to Human. When marketing your company, you’re speaking to another [...]
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